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You're Measuring the Wrong Thing.
We all know vanity metrics exist. We talk about them with disdain, yet we still analyze ...
Beer, tacos & bad ads: immersion for marketers
This week, we all emerged from our early-fall hibernation to attend an Immersion-hosted ...
Data meets science in germany!
Immersion proudly continues our support for the startup community! So, after Denver ...
Does Brady's Hertz Commercial stand up to internet hype?
Hertz is adding electric vehicles to its fleet and it’s making quite a stir.
10 Ways to Increase the Impact of Your Holiday Ad
Oh, the holidays. The winter holiday season is the make or break time to hit sales ...
Is NBA Lane the best sports ad ever?
AdWeek calls ‘NBA Lane’ “one of the best sports ads ever." Created to celebrate the 75th ...
TEMPTATIONS PICKS "TREAT" THIS HALLOWEEN
You probably saw our post measuring the top 2020 Holiday Ads. And we KNOW some of you ...
What makes a top-10 holiday ad?
Last year, Ad Age & Adrianne Pasquarelli took a look at the Top 10 Holiday Ads of the ...
PRODUCT UPDATE: Export to PowerPoint
Download your Immersion results so you can drop your knowledge into your slide ...