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How BBDO China Used Neuroscience to Create an Immersive, High-Impact Dove Chocolate Ad
Chocolate lovers in China share the same passion for indulgence as people around the ...
How to Measure Value for Video Content
In a world where visual and video content reign supreme, the stakes have never been ...
Is Brand Love a Thing? Unlocking the Science
Brand love goes beyond mere loyalty—it's a deep, emotional connection that transforms ...
The Neuroscience of Good Storytelling
From the Future of Storytelling:
Immersion is the #1 Major Neuromarketing Platform
Mordor Intelligence recently came out with the Global Neuromarketing growth and trends
Can the Navy ConvinCe Gen Z to Enroll?
Have you ever thought about joining the Navy? Gen Z hasn't. Well - maybe that's an ...
Can your Customer Really Tell You What They Like?
How do we understand what people truly enjoy? Especially when it comes to taste.
Understand How Your Content Will Perform BEFORE You Post.
Jumping on the recent trend of marketing with memes can be a powerful yet inexpensive way ...
Finger Pulse Measures Participants Using Only a Smartphone. No Smartwatch required!
Are you having trouble recruiting people for your measurements due to lack of equipment?