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Immersion Blog

Laura Beavin-Yates, PhDMay 12, 2025 4:07:11 PM3 min read

How to Measure Attendee Engagement and Event Value in Real Time Using Smartwatches

In today's data-driven event landscape, understanding the real-time emotional impact of ...
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Laura Beavin-Yates, PhDMar 4, 2025 4:30:48 PM8 min read

How to Create an Exceptional Resort Experience That Guests Value and Remember

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Laura Beavin-Yates, PhDJan 13, 2025 4:45:58 PM7 min read

How to Create Peak Moments for Theme Park Visitors

This past weekend marked the annual Walt Disney World Marathon, a celebration of ...
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Laura Beavin-Yates, PhDJan 10, 2025 11:18:05 AM8 min read

How to Create the Ultimate Fan Experience (Like Taylor Swift’s Eras Tour)

Taylor Swift’s Eras Tour offers a masterclass in creating unforgettable fan experiences, ...
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Laura Beavin-Yates, PhDNov 5, 2024 2:33:00 PM4 min read

Inviting ATTENDEES AND AUDIENCES to Share Real-Time Feedback

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Laura Beavin-Yates, PhDSep 22, 2024 4:22:14 PM4 min read

How to Measure Value During Sporting Events

Maximizing the financial success of live sporting events is more challenging than ever. ...
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Laura Beavin-Yates, PhDSep 22, 2024 4:21:41 PM2 min read

How to Measure Value During Live Entertainment

The live entertainment industry, encompassing Broadway shows, concerts, and blockbuster ...
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Laura Beavin-Yates, PhDSep 22, 2024 12:24:54 PM5 min read

How to Measure Value for Immersive Experiences

In the evolving field of experiential design, the stakes are higher than ever for ...
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