1 min read

How to Optimize Training with Immersion @TD Magazine

By Paul J. Zak on Sep 1, 2020 4:11:59 PM

TD Magazine invited me to write an article discussing what our clients have learned using the Immersion platform to optimize the delivery and impact of training.  The article explains that the problem with post-training surveys is that people lie.  Yes, shocking! People have great difficulty identifying the value of training and how it can be improved because value comes from the unconscious and emotional regions of the brain.  This is why measuring neural activity during training is absolutely necessary.

Topics: Training Education Science
2 min read

Customized Classroom

By Paul J. Zak on May 26, 2020 10:00:00 AM

Teachers get too much and too little credit for student outcomes.

Topics: Training Education