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Retro Ad of the Week: Blockbuster Really DID Know What They Were Doing
The start of summer has us feeling nostalgic here at Immersion!
Music in Advertising: A Top 20 hit will not save your ad.
Every so often you hear about a brand dropping a huge sum of money to secure a famous ...
"They're Gonna Want You Dead" - Ladder's Tagline Drives Tension and Immersion in their new Spot
"They're gonna want you dead," claims the tagline from Ladder in a new ad.
Cow Farts aren't Funny Enough to Sell Burgers
Burger King is taking a big leap . . . into cow farts.
"Because You Wouldn't Eat Your Best Friend"
We've been talking a lot in our "10 Ways to Improve Your Ads" about how putting a ...
Pump Up the Drama: Super Bowl Ads Are Nothing Without A Story
As we roll on in to one of the biggest weekend's in advertising, we thought we'd take a ...
Immersion Drives Sales
Value creates sales.
10 ways to improve your ads
After 20+ years of research in neuromarketing, we've learned a thing or two about what ...
LA Fitness: Welcome to your comeback
LA Fitness is trying to call it a comeback . . . but we're not here for it.