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Immersion Blog

A collection of articles, thoughts, and actual neurological measurements from the Immersion team.

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Posts about

Entertainment (2)

What Your Brain Wants To Watch

News or entertainment?

Size Matters. How Facebook & Immersion Figured Out What People Love

The largest advertiser in the world, consumer products company Proctor & Gamble, cut their digital...

Fewer Brains Mean Bigger Data

Many companies built their reputations on surveying a thousand or more people to capture national...

I Believe in Software Not Slides

There was a time when answers were delivered to you on paper, or in a PowerPoint slide deck.If you...