1 min read
The Neuroscience of Good Storytelling
From the Future of Storytelling:
Our very own Dr. Paul Zak was on the Future of Storytelling podcast!
Read the...
News or entertainment?
In the era of COVID, what do brains find most valuable? Immersion decided to find out using our Distributed NeuroscienceTM platform that captures brain activity where ever people are (hint: right now, at home) and analyzes it in the cloud. As reported in Broadcasting+Cable magazine, we compared neurologic immersion while people watched the news about COVID, top-rated shows on Netflix, Amazon Prime, Hulu, and broadcast TV.
Ranking shows by immersion showed it was not even close. In this time of crisis, people want the escape of familiar comedies. So, go ahead and binge on Seinfeld, Friends, and The Office, it will immerse your brain and make you happy.
2 min read
Immersion is the #1 Major Neuromarketing Platform
Oct 28, 2022 Written by Alison Romer
Mordor Intelligence recently came out with the Global Neuromarketing growth and trends
report. In the competitive...
3 min read
Can the Navy ConvinCe Gen Z to Enroll?
Oct 14, 2022 Written by Pepper Pastor
Have you ever thought about joining the Navy? Gen Z hasn't.
Well - maybe that's an overstatement, but the US...