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Paul J. Zak

Paul’s two decades of research have taken him from the Pentagon to Fortune 50 boardrooms to the rain forest of Papua New Guinea. All this in a quest to understand the neuroscience of human connection, human happiness, and effective teamwork.

Emotional Fitness: Where to Start

Discover the evolution of "emotional fitness" from its recognition in 1949 to today’s innovative...

Is Brand Love a Thing? Unlocking the Science

Brand love goes beyond mere loyalty—it's a deep, emotional connection that transforms customers...

Does Social Connection Increase Happiness?

As we navigate the complexities of modern life, the 2024 World Happiness Report sheds light on the...

Double Cupcakes - Measuring the Impact of Live Experiences

Why do people flock to live theater events in an age where digital entertainment is just a click...

Confelicity and Behavior Change

In this blog we explore the idea of 'confelicity' - the joy in sharing others' happiness - which is...

Why Happiness?

Humans have long been fascinated with the pursuit of happiness, a quest that transcends cultures,...

Extending Healthspan

Discover the secrets to not just living longer, but living better by intentionally focusing on your...

Mental Health at Work

Workplace wellness initiatives are on the rise, but not all benefits have the same impact on...

The Neuroscience of Transformation

While transformation is often associated with external changes, it requires internal changes as...