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Immersion Blog

Alison RomerJan 7, 2022 10:22:54 AM1 min read

No to "Happy No Year"

When we heard about the new ad campaign from Kraft Mac & Cheese that was telling ...
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Alison RomerDec 13, 2021 10:30:00 AM2 min read

Peloton - AND Chris Noth - Fire Back

Remember that controversial Peloton ad wayyyy back in the "before-times" of 2019?
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Alison RomerDec 10, 2021 9:30:00 AM2 min read

80's nostalgia and wacky humor drive immersion in ryan reynolds' new aviation ad

Ryan Reynolds is at it again . . . so you know we had to measure the Immersion!
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Paul J. ZakNov 30, 2021 12:50:37 PM1 min read

Oxytocin Forms Attachments to Products, Building Customer Loyalty

Loyalty. It is among the most valued traits in our friends and also what brands strive to ...
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Paul J. ZakNov 29, 2021 11:30:00 AM6 min read

You're Measuring the Wrong Thing.

We all know vanity metrics exist. We talk about them with disdain, yet we still analyze ...
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Alison RomerNov 19, 2021 11:19:19 AM1 min read

Beer, tacos & bad ads: immersion for marketers

This week, we all emerged from our early-fall hibernation to attend an Immersion-hosted ...
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Daniel KraftNov 19, 2021 9:58:12 AM1 min read

Data meets science in germany!

Immersion proudly continues our support for the startup community! So, after Denver ...
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Devon ColemanNov 5, 2021 11:11:43 AM4 min read

Does Brady's Hertz Commercial stand up to internet hype?

Hertz is adding electric vehicles to its fleet and it’s making quite a stir.
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Paul J. ZakNov 1, 2021 12:58:48 PM8 min read

10 Ways to Increase the Impact of Your Holiday Ad

Oh, the holidays. The winter holiday season is the make or break time to hit sales ...
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