10 ways to improve your ads
After 20+ years of research in neuromarketing, we've learned a thing or two about what makes the...
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Neuroscience (3)
Oxytocin Forms Attachments to Products, Building Customer Loyalty
Loyalty. It is among the most valued traits in our friends and also what brands strive to create...
You're Measuring the Wrong Thing.
We all know vanity metrics exist. We talk about them with disdain, yet we still analyze them and...
10 Ways to Increase the Impact of Your Holiday Ad
Oh, the holidays. The winter holiday season is the make or break time to hit sales targets for many...
TEMPTATIONS PICKS "TREAT" THIS HALLOWEEN
You probably saw our post measuring the top 2020 Holiday Ads. And we KNOW some of you thought we...
Ultimate Pitch, Ultimate Demo
Pitching your startup to investors is the ultimate challenge. There is no maybe. There is no second...
Does drinking after work work?
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