What makes a top-10 holiday ad?
Last year, Ad Age & Adrianne Pasquarelli took a look at the Top 10 Holiday Ads of the year. We...
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Marketing Manager (3)
The secret to identifying new market segments
As a brand leader, your ultimate goal is to grow market share for your product. And when you boil...
Do I want Market Research, Consumer Insights, or Content Prediction?
These terms of art get thrown around a lot in conversations I am having with customers and partners.
Too many decisions in your day? Take care of your brain!
After a day of making decisions turns into a week of it - the brain fog can be REAL. Constant gut...