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Creating Extraordinary Customer Experiences
After two days, I resolved that Canberra is the world's most boring city. That is why I ...
Best Practices When Running Remote Meetings
The global pandemic has forced meetings, teaching, and training to be remote. Running a ...
What Your Brain Wants To Watch
News or entertainment?
Size Matters. How Facebook & Immersion Figured Out What People Love
The largest advertiser in the world, consumer products company Proctor & Gamble, cut ...
Your Virtual Events are the New TV
Will your attendees stay tuned or click away?
The Power of Distributed Neuroscience
Fears of the COVID-19 variant of the coronavirus are impacting all unnecessary ...
Fewer Brains Mean Bigger Data
Many companies built their reputations on surveying a thousand or more people to capture ...
Getting Schooled: How Immersion Works in the Classroom
At Immersion, we are "on the ground" technologists. By that I mean we have partners not ...
Why We Remember
The first time you met your life partner. Birth of your child. The destruction and death ...